Name of Engagement

Madison Family Newsletter in '15-'16

Contact Information

University Advancement

Contact Details

giving@jmu.edu

Description

August 2015, March 2016, e-mailed electronic version of the Madison Family Newsletter to parents of all current students. On August 24, 2015, 24,686 parents and on March 8, 2016, 24,419 parents received the newsletter. The June version was mailed to all freshman and transfer parents (7,680) on June 14, 2016.

Involvement

Involves Staff, Involves Participants External to JMU

Scope

JMU Only

Date

Academic Year AY '15-'16

Frequency

One Time Only

Areas of Engagement

Community Engagement

Format

Department

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