Name of Engagement

JMU Visitation in '15-'16

Contact Information

University Advancement

Contact Details

giving@jmu.edu

Description

Overall visitation numbers increased by 7% over last year to just under 60,000 visitors. The previous year realized a slight increase of 3.5% (just over 56,000 visitors), preceded by two years of flat visitation numbers. July's website launch heavily emphasized visitation on all main sites trafficked by prospective families.

Involvement

Involves Participants External to JMU

Scope

JMU Only

Date

Academic Year AY '15-'16

Frequency

Ongoing (Currently in existence, year round)

Areas of Engagement

Community Engagement

Format

Department

On/Off campus

On campus

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