Name of Engagement

University Advancement provided multi-channel messaging about JMU's growing momentum in '15-'16

Contact Information

University Advancement

Contact Details

giving@jmu.edu

Description

Provided multi-channel messaging about JMU's growing momentum among external constituents, linking the Why Madison? Presidential Listening Tour, the Madison Plan, the Presidential Vision Tour, and the fundraising successes of FY15, FY16 and Giving Day.

Involvement

Involves Staff, Involves Participants External to JMU

Scope

JMU Only

Date

Academic Year AY '15-'16

Frequency

Ongoing (Currently in existence, year round)

Areas of Engagement

Community Engagement

Format

Department

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