Name of Engagement

Coverage of JMU in U.S. media markets in '15-'16

Contact Information

University Advancement

Contact Details

giving@jmu.edu

Description

Coverage of the university appeared in 182 of the 210 media markets across the United States including 96 of the top 100 media markets and in all 50 states. Total potential audience included more than 67.8 million broadcast viewers and 570.6 million print and online viewers.

Involvement

Involves Participants External to JMU

Scope

Regional Scope

Date

Academic Year AY '15-'16

Frequency

Ongoing (Currently in existence, year round)

Areas of Engagement

Community Engagement

Format

Department

On/Off campus

Off campus

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