Preferred Name
Anna
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.
Date of Graduation
5-2024
Semester of Graduation
Spring
Document Type
Thesis
Degree Name
Master of Arts (MA)
Department
School of Communication Studies
Advisor(s)
Tobias Reynolds-Tylus
Andrea Martinez
Sharlene T. Richards
Abstract
Obesity is a health issue that continues to get worse. A contributing factor to this health issue is various marketing techniques that have made it harder for an individual to understand health information. This study was designed to help understand these tactics and how one can be armed against these marketing techniques as well as use them to help influence themselves and others to be healthy.
Recommended Citation
Faerchuk, Anita and Faerchuk, Anita, "An examination of the fitsparation principles of influence" (2024). Masters Theses, 2020-current. 250.
https://commons.lib.jmu.edu/masters202029/250
