Objectives: Use emerging technologies to create and deploy a virtual bookshelf of new books to increase circulation. Previous studies completed by the library have documented the increased circulation of materials upon creation of themed physical book displays.
Methods: Currently, visitors can setup an RSS feed for each month's new listing of title. However, circulation of materials remains low. Therefore, I will use virtual bookshelf technology with graphics, such as LibraryThing book covers, to promote new monographic materials for the health sciences and nursing departments. The virtual bookshelf will appear on the home page of the health sciences and nursing subject guides. Books will be manually added to the virtual bookshelf on a monthly basis, based on the existing new titles list of received monographs in these departments. The changed service will be promoted during library orientations and department meetings. Survey data, website statistics, and circulation statistics will help assess the effectiveness of the new technology and the propensity for increased resource usage.
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Schubert, C. (2012, 21 May). Leveraging emerging technology to visually promote library resources. Poster session presented at Medical Library Association Annual Conference, Seattle, WA.