Date of Award
Bachelor of Business Administration (BBA)
Department of Computer Information Systems and Business Analytics
Diane Lending, Ph.D.
Thomas Dillon, Ph.D.
Fariss-Terry Mousa, Ph.D.
The documentation of a college-level student starting her first company in the alcoholic beverage industry. Allison Zeppuhar created a low calorie alcoholic beverage brand called Zeppy during her junior and senior year of college at James Madison University. This documentation includes an executive summary, a reflection of her findings, her timeline, an entity-relationship diagram, To Be Manufacturing and Customer Order process maps, and a progress journal.
Zeppuhar, Allison, "Zeppy Low Calorie Alcoholic Beverages Business Plan" (2017). Senior Honors Projects, 2010-current. 288.